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U of M, Crookston Business Instructors Present on Strategic Planning at Conferences
April 10, 2008

Contact: Eric Burgess, business instructor, 218-281-8190 (eburgess@mn.edu), Elizabeth Tollefson, assistant director of communications, 218-281-8432 (ltollefs@umn.edu)


Crookston, Minn. (April 15, 2008) – Strategic planning helps an organization determine where it is going in the years ahead. Eric Burgess, business instructor at the University of Minnesota, Crookston will present his research on strategic planning in higher education at the 14th annual Midwest Qualitative Research Conference on April 17-18, 2008. The conference, which takes place at the University of St. Thomas, Minneapolis, Minn., showcases scholarly investigations and  attracts practitioners, scholars and graduate students from throughout the Midwest and across the country.

Kenneth Johnson, also an instructor in the  Business Department at the U of M, Crookston, will join Burgess to present on the same topic at the Association of Business Schools and Programs Annual Conference on July 21-22 in New Orleans, La. Theme for the 2008 conference is growth and regrowth and will focus on business schools and programs that have conquered challenges to achieve success.

“At a time when strategic planning is vitally important to the success of any organization, it is exciting to be a part of these conferences,” explains Burgess. “Planning and thinking deliberately about the future of any organization is the best way to confront issues and realize goals. Strategic planning is not just a timely topic; it is a crucial part of leadership.”

Recently, the University of Minnesota system has been involved in a comprehensive strategic positioning initiative. For the Crookston campus, along with the other U of M coordinate campuses, the focus is on educating exceptional students, fostering exceptional faculty and staff, strengthening an exceptional organization and promoting exceptional innovation.

The University of Minnesota, Crookston (UMC) delivers more than 25 applied-science undergraduate degree programs and 50 concentrations, including several online degrees, in agriculture; arts, humanities and social sciences; business; math, science and technology; and natural resources. Invent yourself at the University of Minnesota, Crookston – become a leader, innovate through technology and research and secure the career you want. To learn more, visit www.UMCrookston.edu.